You see your shop.
An AI agent sees this.

Is your shop agentic ready? Is it named when a customer asks an AI assistant what to buy, can an AI buyer check out, and how do you compare with your competitors? We measure it every week. Your own numbers will not show it.

https://

An AI agent tries to order from you. Free, nothing to install.

7 blockers. In this example the agent doesn't get through.

dekbed-discounter.nl/dekbedden/hotel-comfort-4-seizoenen
Example, not a real measurement
Free shipping from €40Ordered before 23:59, delivered tomorrowCustomers rate us 9.1
0
Home / Duvets / 4-season duvets
Hotel Comfort
4-season duvet
★★★★★4.7 · 1,284 reviews
€119,95 €179,95
Size240 x 220 cm
Add to cart
  • Ordered before 23:59, delivered tomorrow
  • 100 nights trial
  • Pay with iDEALKlarna
Checking that you are human
10% off your first order

Leave your email address and sleep on it.

you@email.comGive me 10%
  1. 01
    What your customer seesA nice page. For people.
  2. 02
    What the agent readsButton, size and price unreadable
  3. 03
    Product dataPrice, stock and size are missing
  4. 04
    AccessBot check and cookie banner stop it
  5. 05
    CheckoutCheckout only works with an account

Move over the shop for the x-ray. Click to see the building blocks underneath.

After your free check you see this for your own shop.

Measured with ChatGPTGeminiPerplexityClaude
What happens

Your customer has an agent order. Sometimes not from you.

You never see this conversation. No visit in your statistics, no abandoned cart, no complaint. Just an order that lands with someone else, because the assistant doesn't name you or the AI buyer gets stuck at your checkout.

Where the order lands With a competitor

In this example the agent found the duvet but couldn't get through the checkout. At many shops that happens.

ChatGPT agentExample with Dekbed Discounter
Order a 4-season duvet, 240 by 220, under €150. Delivered tomorrow.
    What it costs

    Two leaks cost you money every day.

    If an AI assistant doesn't name you, or the AI buyer gets stuck at your checkout, that order goes to someone else. Fill in your own numbers.

    What you miss
    €0per day

    Since you opened this page: €0,00
    Not foundexample, 60%
    Not boughtexample, 50%
    How we calculate

    agent visits = visitors × share via AI agents · not found = agent visits × 60% · not bought = (agent visits − not found) × 50% · euros = leak × conversion × order value

    • Share via AI agents: 2% today (Adobe); 10% in 2030, per the expectation of Morgan Stanley for online retail.
    • Conversion and order value: your own numbers. Default 3% and €95.
    • Not found and not bought: example percentages (60% and 50%) as long as there is no measurement of your shop. Once there is, we calculate with your numbers.

    Example calculation with assumptions, not a measurement of a real shop.

    The benchmark

    You against your category. Every week.

    Every week we ask the AI assistants the same eight buying questions per category and count who they recommend. You see where you stand, who wins, and whether your fixes work.

    • Your place against your competitors, every week
    • Your trend week by week, with every fix marked
    • 24 categories, public and live
    See the benchmarkFree, no account needed
    Duvets and beddingweek 41, real measurement
    Bol.com
    88%
    Dekbed Discounteryou
    50%
    Swiss Sense
    38%
    Donskussen.nl
    25%
    Beddenreus.nl
    25%
    Dekbedden.nl
    25%
    Your trendexample
    25%50%75%100%wk 41wk 42wk 43wk 44wk 45wk 46wk 47wk 48fix 1fix 286%75%
    YouLeaderCategory average

    Ranking: real measurement, week 41. Trend: example, appears from the second weekly measurement.

    It's moving faster than you think.

    Three figures from the United States, where it happens first. Europe follows.

    693.4%

    more visits from AI tools to online shops, holiday season 2025 versus 2024

    42%

    higher conversion for visitors via AI than for other traffic

    10 to 20%

    of online retail runs through agents in 2030, forecast

    Test, feed, fix.

    Measured daily, one report a month in euros. Three steps, until an agent orders from you as easily as a person.

    1

    Test

    An AI agent tries to order from you, from search to checkout. And we ask the four assistants what they recommend in your category.

    2

    Feed

    Price, stock, sizes and delivery time in the product data that agents read. At ChatGPT, Google and the comparison sites.

    3

    Fix

    Cookie banner, bot check, buttons, checkout: a fix list in order of missed euros, with a paste-ready instruction for each item. Your developer or a partner agency implements it; we measure again.

    Next: how your support and sales handle an AI customer. An AI test customer that announces itself asks questions by chat and email; the outcome lands in your report.

    Works on every platform. Ordering and payment stay in your shop.
    The result

    This is what ready looks like.

    The agent finds your product, reads the right price, size and delivery time, and pays. With you.

    • Found by the assistants your customers use
    • Price, size, stock and delivery time are right
    • The agent pays, as a guest, with iDEAL

    Move over the photo: this is how the agent reads your product.

    Hotel Comfort 4-season duvet on a made bed
    How the agent reads this product Hotel Comfort 4-season
    Shop
    Dekbed Discounter
    Price
    €119,95
    Size
    240 x 220 cm
    Stock
    In stock
    Delivery
    Delivered tomorrow
    Checkout
    As guest, iDEAL
    Source: your product feed, delivered by Redey
    ChatGPTOrdered from Dekbed Discounter: 4-season duvet, 240 x 220, delivered tomorrow.
    4-season duvetHotel Comfort, €119.95
    1named
    Named by

    Example with Dekbed Discounter, not a real measurement

    Checkout test

    Can an AI agent check out at your shop?

    Every month an AI agent tries to order from you, just like a customer. We flag and cancel the test order, so your revenue and stock stay correct.

    • Cookie banners, pop-ups and bot checks
    • Buttons and fields an agent can read
    • The Google and Shopify standard for AI buyers
    • How far it gets, and where it gets stuck
    Monitoring

    If something goes wrong, you hear the same day.

    A theme update can close your checkout to agents. A new assistant can skip you. We measure every day, so you don't have to. One report a month.

    • An alert the same day if agents can no longer reach your checkout
    • An alert the same day if your name drops out of the answers
    • Extra measurements around Black Friday and December
    • We add new assistants and standards

    Your first month.

    Nothing to install. We need your web address, the product feed your platform already makes for Google Shopping, and ten buying questions.

    Day 1

    Together we pick ten buying questions.

    The questions that matter most in your category. With your web address and your product feed we can start.

    Day 2

    The checkout test and the first measurement are done.

    An AI agent places a test order, which we flag and cancel. You see exactly where it gets stuck.

    Week 1

    Your products are where the assistants read.

    At ChatGPT, Google and the comparison sites. If your platform has no catalogue AI can read, we host one.

    Weeks 2 to 4

    The fix list is ready, your developer implements it.

    A paste-ready instruction for each item, in order of missed euros. You or a partner agency implement them; we measure again.

    Day 30

    Your report: named, cost, fix list, next step.

    After that we keep measuring every day. Once a month you get a new report.

    Example schedule for Grow. Monitor stops at the report.

    Your report

    One report a month.

    Whether an agent can order from you, who is named, what it costs you and what we did about it. Click a row for the details.

    Example with Dekbed Discounter. Scores and competitors are fictional.

    dekbed-discounter.nlOctober 2026, 32 answers, 4 assistants
    Answers that name you
    19%
    You named
    6
    Dekenhuys named
    21
    AI checkout
    Blocked
    • ChatGPTUnder €150 these are strong choices: the Hotel Comfort 4-season duvet from Dekbed Discounter (€119.95, delivered tomorrow), the Dekenhuys Duo (€129) and the Nachtgoed Allround (€139).
    • GeminiLook at the Junior duvet from Dekbed Discounter and the Nachtgoed Kids. Both washable at 60 degrees.
    • PerplexityGood cooling duvets: Dekenhuys Cool (€99), Nachtgoed Fresh (€119) and Dekenhuys Tencel (€149).
      Why not you: your summer duvet isn't in the product data the assistant read.
    • ClaudeFor side sleepers a firm, higher pillow works: the Nachtgoed Side and the Dekenhuys Contour are recommended most often.
    • Checkout testThe agent reached the product page but couldn't close the cookie banner, was refused by the bot check and found no real button for ‘Add to cart’. The test order was not placed.
    What the gap costs you: about €4,320 per monthFix list this month: 9 items, paste-ready

    A setting is not a sale.

    Why a free scanner or your platform is not enough.

    Free scanners

    Read your settings and tell you a file exists. Not whether an agent can really order from you.

    Your platform

    Lets AI buyers check out more and more. But it doesn't make ChatGPT name you, and doesn't tell you who is named in your place.

    Visibility tools

    Give you a percentage. We give you euros, the sources and a fix list. And then we run the fixes.

    Three plans.

    One fixed amount a month. These are introductory prices, and the first check is free.

    Monitor

    Know where you stand

    €149per month

    What you get as a member

    • Measured every day at all four assistants (your ten buying questions)
    • Every week your place against your competitors in the benchmark, with your trend
    • The buying test every month
    • One report a month, in euros
    • An alert the same day if your checkout closes or your name drops out of the answers
    • Your own account page with history and fix list

    Grow

    Recommended

    Get named more often

    €490from, per month

    What you get as a member

    • Everything in Monitor
    • Your product feed in the form ChatGPT and Google read
    • A readable catalogue for AI, hosted by us (for Lightspeed, CCV, Magento, WooCommerce)
    • Paste-ready fix instructions with re-test, soon executable with credits

    Platform

    For platforms and agencies

    Custom

    What you get as a member

    • For platforms and agencies that want this for all their shops
    • Your own measurement panel
    • White-label report
    • Custom pricing

    The free check shows three highlights. The full report, renewed every month, you get as a member. Prices are introductory prices, the first check is free.
    Coming: fix credits. Let AI agents execute the fixes and pay per executed and verified fix; Grow includes 50 a month.
    Measurable impact: the Redey pixel counts visits and orders from AI assistants, with nothing to set up.

    Questions we often get.

    Your question not here? Start with the free check and we'll discuss it with the result.

    • No. We need your web address, the product feed your platform already makes for Google Shopping, and ten buying questions that we pick together.

    • The AI buyer places a test order. We flag and cancel it, so your revenue and stock stay correct.

    • Every platform. On Lightspeed, CCV, Magento and WooCommerce we also host the catalogue for AI that your platform doesn't have yet.

    • Your developer or a partner agency. We provide a paste-ready instruction for each item, in order of missed euros, and then measure again.

    • Your checkout and payments: those stay between you, your payment provider and your customer. We don't build a shopping assistant in your shop, do no general SEO and sell no ads in AI answers.

    • A credit is one piece of work by an AI agent: a robots rule, product data for ten products, a product feed to ChatGPT. You approve the change, the agent applies it, we check with a re-test, and only then is the credit used up. Available as soon as the first customers ask for it.

    • Then we take the items with the most missed euros first. A partner agency can implement them in a sprint; we measure again afterwards. Around Black Friday and December we measure extra.

    Is your shop ready when the agent comes?

    Type your web address. We measure whether AI assistants name you and let an AI agent order from you. You see three highlights, free.

    https://